Workshop Description:

The Center of Sustainable Entrepreneurship Excelixi designed the training program "Certified agricultural products-services and business benefits".

Aim:

Considering farmers’ limited available time and the particular conditions of their work, a one-day, 6-hour training program has been designed, at an affordable cost, aiming at supporting the farmer identify the actions needed as to succeed in his activity, and especially to help them finding the proper ways to produce agricultural products, to professionally provide relevant services and to brand the products as to improved the competitiveness and their marketing.

Benefits:

After completing the seminar the participants will be able to:

• identify the benefits of certified products and services
• find ways to improve the quality and awareness of their products and services
• price their products, according to their quality and advantages
• establish solid win - win relations with their customers and suppliers
• created viable agricultural business

Target audience:

Farmers who:

• want to sell quality products by establishing win win relations with the consumers and the market
• want to create competitive agricultural products and services
• seek environment friendly solutions
• want to provide services, in the framework of agricultural entrepreneurship and try to strengthen their activity
• who want to develop their agricultural exploitation, by adopting modern approaches in cultivation, recognized for their quality standards

Brief program:

• 1st hour: About certified products and services
• 2nd hour: The benefits of certification and entrepreneurship
• 3rd hour: Internationally recognized certifications, applied in greek products
• 4th hour: Certification process
• 5th - 6th hour: Practical exercise 

• Serres
• Duration: 6 hours
• 100